Why to Integrate AdSense Account with Google Analytics
Google AdSense has a new feature that enable you to integrate your AdSense account with Google Analytics.
For a couple months ago, this feature only available for certain publisher through their Google Adsense account.
Today, Google opened this feature to all publishers, Analytics integration for all.
Why to Integrate AdSense Account with Google Analytics?
Integrating your account with Analytics will provide you with more detailed information about traffic to your pages and how users interact with your site.
Once you link your accounts, you’ll find an AdSense-specific menu under the ‘Content’ section of the left-hand navigation bar on your Analytics homepage, containing these reports:
- The Top AdSense Content report allows you to see more details about specific pages on your site and analyze ad performance. For instance, if you find that some of your pages generate a high number of pageviews but aren’t monetizing as well as other pages, you can focus your optimization efforts on improving these pages.
- The Top AdSense Referrers report can help you see how different incoming traffic sources contribute to your revenue.
- Last, the AdSense Trending report lets you analyze how your site generates revenue during different times of the day and different days of the week.
How to Read the Reports
Check out this video to get a better understanding of how to use these reports:
For more information on this topic visit Google Help Center
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